Luxury―The Need and Approach to Design
BW Businessworld|November 02, 2024
DESIGN TODAY has evolved beyond mere functionality - it's about how a space feels and what it says about you.
Luxury―The Need and Approach to Design

Consumers are drawn towards environments that reflect their personalities, prioritising comfort and aesthetics while considering the visual impact. Luxury design addresses this shift, encompassing various facets of spatial creation. Luxury is not just a statement anymore; it's about projecting a lifestyle and its associated values through carefully chosen materials, superior craftsmanship, personal styling, and a compelling narrative.

Marked by Exclusivity

The demand for luxury design stems from an amalgamation of societal, emotional and economic factors. The desire to stand out amidst the world of beiges and greys has increasingly drawn clients to invest in boutique designs that comprehend the value of creating unique spaces. To resonate with the individuality of the users, 'exclusivity through choice of materials, elements or artworks can be incorporated into the design.

Including one-of-a-kind furniture pieces consciously crafted considering comfort, aesthetics and functionality maintain this exclusivity.

The choice of indigenous materials like bamboo, terrazzo, lime plasters, wood, native stones, and even semiprecious stones, combined with techniques unique to the locale, ensures that each piece adds a strong narrative close to the user's heart while maintaining a distinctive design language.

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