INDIA FASHION FORUM 2024: Let's make the FASHION BUSINESS great again!
Business Of Fashion|January 2024
IFF is renowned for opening to packed houses with leaders, key stakeholders, experts and delegates, from across the fashion ecosystem gathering to discuss emerging trends and the prospects of the fashion retail sector in India...
INDIA FASHION FORUM 2024: Let's make the FASHION BUSINESS great again!

As we gear up to welcome 23rd edition of the India Fashion Forum on February 21-22, 2024, here's a re-cap of what happened last year and a glance at the exciting line up of speakers, events and conferences lined up for this year.

Launched in the year 2000, IFF, India's biggest fashion intelligence event, is a powerful blend of conference sessions, workshops and master classes. Zoned exhibitions and industry awards mark IFF's confluence of the biggest consumer trends, market intelligence and retail innovation in the business of fashion in India.

IFF is renowned for opening to packed houses with leaders, key stakeholders, experts and delegates, from across the fashion ecosystem gathering to discuss emerging trends including AI, seamless shopping experiences and the prospects of untapped Indian cities emerging as new markets and in generating new business opportunities in the dynamic fashion retail landscape of the country.

Exclusive Sessions

The inaugural session will see fashion retail experts and leaders sharing their insights on the size of the Indian Fashion Retail market; key categories and their market share; emerging categories, scope and challenges; intelligence on key segments and retail formats; consumer shifts and evolving buying behavior; fashion categories, new entrants and key players in these categories and private label opportunities to name a few topics.

Aside from this, fashion and lifestyle brands and retailers from across India will share crisp insights on success formulas of collaborations.

Some of these collaborations include:

• Exclusive Launch @ Retail Shelves: Launch of a new product/category / innovation / marketing strategy.

• Market Insights-Based Strategy: Offering based on consumer preferences and price points.

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