PANERAI, THE luxury watchmaker that blends Italian design with Swiss technology, recently opened its third and largest boutique in India, in Mumbai. Another one is likely to open in Bengaluru soon. JeanMarc Pontroué, CEO of Panerai, in a free-flowing conversation with Business Today, talks about why Panerai will not manufacture diamond watches, how smartwatches are a disruptor but in a good way, and a lot more. Edited excerpts:
How important is India as a market for Panerai?
For us it [India] is one of the fastest-growing markets. We are still at the beginning of expansion in India. It’s still a business that is polarised between Delhi and Mumbai. But over the next decade, it will be one of the most promising markets for the luxury industry in general, and for watches in particular. Panerai has been present in India for many years now. We started with a boutique in a hotel some 13 years ago. We will continue to expand our retail footprint in key cities in India in the future.
Will you be looking at multi-brand outlets?
Multi-brand is one of the potential facets of our expansion. It’s not like we are purely in a mono-brand development scenario. We, however, believe that it is in key cities like Delhi, Mumbai, and Bengaluru, that our customers can best experience the brand’s boutiques.
Going forward, in terms of strategy, will you continue to focus on the US and Europe or will Asia play a more important role?
Bu hikaye Business Today India dergisinin June 09, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Business Today India dergisinin June 09, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
The EV Craze
The country’s growing luxury car market is seeing a shift with environmentally-conscious consumers betting on electric vehicles as a sustainable travel option. Though just 6%, the share of EVs in the luxury segment is rising rapidly
The Storage Boom
Data centres are being built at a frenetic pace in india as companies scramble to meet the ballooning demand from mobile phone users and firms adopting al. Can the country’s energy infrastructure keep up?
India Beckons
Owing to rising incomes in India and overall wealth expansion, luxury brands are wooing the country like never before
The Pearls of The Sea
Caviar, that rare food, is considered the epitome of fine dining. Here is everything that you need to know about it
66.Brand persona should define the core"
I’d say this was a strategic pivot. We had an iconic brand, but had, over time, evolved into diversified lines of businesses that could no longer be represented within the confines of our ‘name’.
Unwind in Style
Here is acomprehensive list of top tech picks that help you unwind by blending perfection in performance with luxury
A Lifelong Affair with Inspiration
In my art journey, the diversity of my acquisitions mirrored the expanding horizons of my understanding of art
Make it Bubbly
Champagne is much more than just a symbol of celebration and success. Know about its nuances beyond the bubbles
Palatial Splendour
Buoyed by renewed demand, sales of the glitzy mansions of the ultra-rich are surging like never before. Real estate majors are looking to capitalise on this by launching luxury offerings in record numbers
Of Beaches and Cream
GianChand Single Malt Whisky
