HOW HOTELS ARE ADAPTING TO MEET THE DEMANDS OF DOMESTIC TRAVELERS
CEO Insights|October 2023
India's hospitality sector is undergoing a significant shift in travelers' preferences, as more people opt for domestic travel due to the COVID-19 pandemic's impact on international journeys
HOW HOTELS ARE ADAPTING TO MEET THE DEMANDS OF DOMESTIC TRAVELERS

As a result, hotels are adapting to cater to the evolving needs of domestic travelers. The Indian Tourism Statistics 2023 report reveals that domestic visitors constituted about 87 percent of all tourists in India in 2022, a trend expected to continue in 2023. The report also highlighted that around 2.4 billion domestic tourists visited India in 2022, marking a 27 percent increase from the previous year. Factors such as rising discretionary incomes and a growing middle class have made travel more accessible, fueling this surge in domestic travel.

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