REINVENTING RETAIL
Commercial Design|September 2024
Inside Culdesac's future-forward design of Bershka Valencia
REINVENTING RETAIL

The long-awaited reopening of Valencia's Colon Street Bershka outlet in Spain has revealed a bold new look after an extensive renovation that not only revived the interior aesthetic, but also prioristised an implented a range of sustainabile measures.

Embracing cutting-edge technology and imaginative design principles, the new interiors are the work of renowned design studio Culdesac, in collaboration with Bershka's architectural team. The collaboration set out to revolutionise the shopping experience, making it a riveting journey through innovative and sustainable elements.

The new store features flexible design elements that adapt to the ever-changing fashion landscape, ensuring a space that remains fresh and engaging all year round. This dynamic approach allows the space to stay relevant and exciting, no matter the season.

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