Mercedes-Benz India is the Indian subsidiary of the German luxury carmaker Mercedes-Benz, one of the world's most prestigious and well-known automotive brands. With a rich heritage spanning more than 100 years, Mercedes-Benz is synonymous with luxury, performance, and innovation. The company's reputation for engineering excellence and cutting-edge design has made it a leader in the global automotive industry. In India, the luxury auto manufacturing industry is a niche segment that caters to affluent and discerning buyers who demand nothing but the best. Despite its relatively small size, the Indian luxury car market is growing at a healthy pace, thanks to rising incomes and an increasing number of high-net-worth individuals in the country. As a result, India's luxury auto manufacturing industry is becoming more competitive, with major players like Mercedes-Benz vying for a larger share of this lucrative market.
WE STRIVE TO CATER TO BOTH ICE AND EV SEGMENTS, ENSURING A SEAMLESS TRANSITION WHILE MEETING DIVERSE CUSTOMER EXPECTATIONS.
In an exclusive interview with Vyankatesh Kulkarni, Executive Director of MercedesBenz India shares about Digitalisation, EVs, and Sustainable Manufacturing.
Bu hikaye Manufacturing Today dergisinin June 2023 sayısından alınmıştır.
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Bu hikaye Manufacturing Today dergisinin June 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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