THE GREAT ESCAPE
Harper's Bazaar Malaysia|April 2024
The new weeken Mas Spring Summer 2024 campaign takes you back to whereever your heart calls home.
ABDUL AZIZ DRAIM
THE GREAT ESCAPE

Sometimes home is not just one place. With the new Weekend Max Mara Spring/Summer 2024 campaign, home is wherever your heart feels it belongs. Whether it's a cherished childhood hideaway that puts you at ease, or perhaps a favourite destination that welcomes you with its familiarity, home is where you can escape all sense of time and place to be and feel the most natural and authentic you.

The Weekend Max Mara woman, the Weekender, is someone who is always in pursuit of relevance and adventure. Seasons, landscapes, colours and aromas may change, but her spirit-and wardrobe will always be faithful to her soul and sense of being.

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