This time around, we were invited to Seoul to commemorate the 80th anniversary of MIDO's Ocean Star family. Heightening the anticipation was a special appearance by South Korean actor Kim Soo Hyun, also the first brand ambassador for MIDO Asia, for the launch of the Swiss watchmaking brand's new Ocean Star 39 model. At L'espace Etnah, the oceaninspired scenography was fronted by a MIDO logo photo zone, decked with sunbeds and a beach bar, replete with hay parasols, to transport guests to the seaside.
The wave-inspired entrance, echoing the Ocean Star 39's dial pattern, led us into the immersive indoor space, enveloped by LED screens showcasing moving images of sea creatures swimming in the ocean's depths. Signifying the emblem of MIDO's historic expertise in water resistance was a statementmaking starfish sculpture, perched alongside thematic decorations and glass cases displaying a myriad of Ocean Star watch models. From a sand art performance to CEO Franz Linder's welcome speech, the evening hit a high note as Kim took the stage to address guests and give a champagne toast with Linder.
A perfect match with his sharply tailored fitted blue suit, the new Ocean Star 39 on Kim's wrist is a slimmer rendition of MIDO's sporty diver's watch at 39 mm diameter — a first for the Ocean Star collection. Infinitely the most versatile (and chic) Ocean Star variant that is just as reliable, the watch's refined and slender case features a screw-down case back pictured with MIDO's famous starfish motif as the watch brand's badge of honour or emblem.
Bu hikaye L'OFFICIEL Malaysia dergisinin October 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye L'OFFICIEL Malaysia dergisinin October 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Two STEPS Ahead
In our interview with the legendary Manolo Blahnik, the visionary reflects on his legacy in fashion, which is defined by timeless craftsmanship and signature silhouettes.
Discovering SWITZERLAND
From gastronomic delights served with stunning views to relaxing strolls infused with culture and history, here are our Swiss holiday favourites, beloved by the country's culinary and hospitality students.
Oh MY!
Thai singer and actress Achiraya Nitibhon, also known as Ally, candidly reveals to L'OFFICIEL how she felt when attending the recent Chanel S/S 2025 show at the Grand Palais as well as her upcoming film and music projects that we should watch out for.
Keep in SIGHT
Dr Hew Yin Keat at the M.A.C Clinic shared what is Perk Eye by HydraFacial and how it prejuvenates the delicate eye area.
BIANCA Loves CARTIER
Cartier muse, fashion designer and brand ambassador Bianca Brandolini d'Adda majestically embodies the Nature Sauvage collection.
Light up the SKIES
Swarovski takes its travelling exhibition to Seoul, where stars like brand ambassador and LE SSERAFIM's Kim Chae-won, actor Hwang In-youp and more gathered to celebrate the opening night.
ICE Queens
Loved by their insane visuals, impeccable style and limitless talents, the girls of aespa KARINA, WINTER, GISELLE and NING NING - are truly unstoppable as they shine as the global ambassadors for Chopard.
Bejewelled BOUNTY
CEO Catherine Rénier deep dives into the mesmerising Treasure Island by Van Cleef & Arpels High Jewellery Collection to unpack it for us.
Stylish PRECISION
Ernest Borel releases a new rendition of its Grandeur Collection, true to its timeless elegance and enduring style tradition.
HAPPY Days
HUBLOT presents the fabulous MP-15 Takashi Murakami Tourbillon Sapphire Rainbow.
