Star-Stück
MEN'S FOLIO Malaysia|June/July 2024
Montblanc celebrates 100 years of the emblematic Meisterstück by honouring it with the titular role in a Wes Anderson-directed campaign.
Vanessa Grace Ng
Star-Stück

For its hundredth year of existence, the Meisterstück is finally getting the role it deserves. It is front and centre as the plot and premise of Wes Anderson’s latest film for  Montblanc, starring alongside esteemed actors like Rupert Friend, Jason Schwartzman, and even the director himself. For the principal photography of the German luxury house’s latest campaign, Anderson took the iconic writing instrument — alongside some of Hollywood’s biggest names — to the fictional Montblanc Headquarters atop the snowy peaks of Mont Blanc mountain.

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