An Odd STATEMENT
Vogue Singapore|January/February 2024
Leica's nascent watch collection makes a deliberate attempt not to recreate a camera.
GORDON NG
An Odd STATEMENT

Vaunted German camera brand Leica is getting serious about horology. The brand first looked into watches as early as eight years ago and made its first foray in 2018 with two models dubbed ZM1 and ZM2. The letters stand for 'zeitmesser, which is German for 'timepiece'. Now, the brand has expanded its offering with the introduction of the ZM11, which is intended to be a base model.

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