Since all art is subjective, how does UBS view art?
Art can be appreciated through many different perspectives. In my role, as part of the UBS Family Advisory Art and Collecting team, we work closely with our clients, providing impartial advice and expertise on the art market, collecting, and art legacy planning. UBS has been a long supporter of cultural endeavors and supporting contemporary art. At the core of this commitment is the UBS Art Collection, one of the world’s most distinguished and important corporate art collections. The UBS Art Collection’s view is that artists are the spokespeople of our time and art can tangibly contribute to building a better world This is why the UBS Art Collection’s mission is to collect the art of our time and spark conversations on today’s pressing issues. It is also this very ethos that has guided us in building a meaningful collection from the 1960s to today.
Editor’s note: Today the UBS Art Collection is considered one of the largest and most important corporate collections of contemporary art in the world. Comprised of various individual art collections with unique attributes that have been integrated over time the vast majority of these works are displayed in more than 700 UBS offices around the world.
Bu hikaye August Man SG dergisinin Issue 199 sayısından alınmıştır.
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Bu hikaye August Man SG dergisinin Issue 199 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
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