On Instagram, scammers are working harder than content creators. Head to any post that was uploaded in the last few minutes - there are six comments already. One is a billionaire looking to give away money. Two are "so horny right now", they're commenting on Gaza updates. As for the rest, their small business just made Rs 1 crore last month and they're going to show you how.
There's a simple reason comments like these persist. Enough suckers fall for these claims. "With AI and deepfakes, we can no longer trust the evidence of our senses," says Vivek Ramachandran, CEO-founder of cybersecurity platform SquareX. It's still possible to suss out a scamster online, some signs are as old as time.
The hurried hustle.
Bu hikaye Brunch dergisinin June 01, 2024 sayısından alınmıştır.
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Bu hikaye Brunch dergisinin June 01, 2024 sayısından alınmıştır.
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Nitesh Kumar
Para badminton athlete, Nitesh_Kmar
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Faking a flex. If you have FOMO about concerts, you’re the right market for Get Your Flex. The Insta-based service sells concert video footage, so customers can pretend that they were at the Maroon 5 gig, or paid ₹30,000 for Dil-Luminati seats. For ₹99, you can also be tagged in a concert video by a cool “friend”, or get a clip that you can repost. Now, if there’s more buzz online than at the venue, you know why.
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