AS A USER ON A QUEST TO understand LinkedIn's algorithm more intimately, meeting Feon Ang is akin to meeting a rockstar. With 10 years of experience under her belt, first as LinkedIn's director for Talent Solutions and now as APAC managing director, I was ready to absorb the wisdom Ang can share. I'm ready to rumble, and, judging by Ang's open laptop dutifully adorned with bulleted responses to the few questions I've sent over for context, so was she.
I start my knowledge-finding with a surprise question: What is LinkedIn's role in the world of work today? Ang looks up at me and smiles. She realises that I am not about to stick to the order of questions I sent over a few days before (because how fun would that be?), but Ang hardly falters. She is, after all, the authority on all things LinkedIn.
"We want to connect professionals and help them be more productive and successful," she shares without skipping a beat. "The objective is for people to consume meaningful content that improves their skills and knowledge." It all sounds very corporate-speak until Ang throws in a zeitgeist-ey curve ball.
"It's not about posting something viral just for the sake of attention and likes," she adds, both in acknowledgement of the dire state of social media today and as a way to properly differentiate LinkedIn's value proposition amongst the online chatter.
TO LEARNING AND BEYOND
Bu hikaye The PEAK Singapore dergisinin December 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye The PEAK Singapore dergisinin December 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
From Screen to Store
Heini Zachariassen, founder of global wine rating app Vivino on how its first retail store in the world brings data-driven curation to wine lovers.
In the Dining Spotlight
Renowned Dutch chef Sergio Herman, whose name has been associated with the Michelin Guide in the Netherlands and Belgium, is expanding his Asian footprint with his Singapore outpost, Le Pristine in Grand Hyatt Singapore.
All for One
How would you navigate a corner if you were hearing-impaired or enjoy school if you were on the spectrum? These architects posit that inclusive design must be part of mainstream standards to improve overall living environments.
Pods and Swirling Staircases
This quirky and playful home designed by Park Associates is shaped after its owners, a young family with three children.
Stories Behind the Kebava
Sufiyanto A. S., one half of the duo behind the Kebaya.Societe Instagram account, has had enough of seeing Malay identity erased and forgotten.
Good to Go
Driving classic Jaguars on the legendary Goodwood Motor Circuit is all the magic a motorhead needs.
Seasons of the Snake
Japanese architect Tadao Ando once again works his magic for Bvlgari, with the Serpenti Tubogas as an artistic canvas for nature's cyclical transformation.
Phoenix Rising
One gutsy retired pharmaceutical executive rescued two-century-old Swiss watchmaker Bovet, and today, its presence is stronger than ever in Southeast Asia.
Con Amore, Leggiero, Presto!
Chan Weitian injects new insights into Presto Drycleaners, blending operational innovation with time-honoured values.
Preserving Paradise
Gaya Island Resort takes eco-tourism beyond the expected, blending conservation efforts with authentic luxury.
