Building Beyond Homes: Provident Housing's Transformative Approach
Outlook|January 11, 2025
Provident Housing leads in crafting thoughtfully designed homes that cater to modern homebuyers' evolving needs. With a focus on timely delivery, sustainability, and innovative, customer-centric solutions, the company sets new benchmarks. In this exclusive interview, Mallanna Sasalu, CEO of Provident Housing, shares insights into the company's strategies, upcoming projects, and vision for India's housing future.
Building Beyond Homes: Provident Housing's Transformative Approach

Q How do you see the future of real estate evolving in India?

The future of Indian real estate is promising, driven by urbanization, economic growth, and rising customer expectations. The exit of unorganized players and entry of large conglomerates boost competition. Job creation, stable interest rates, and AI advancements support demand. Tier II cities offer opportunities if job growth expands. Over the next decade, the sector will transform through innovation, regulation, and the expansion of organized players.

Q What does Provident Housing focus on when designing or developing a project?

Provident Housing focuses on empathetic design with efficient elevators, ample parking, and safe spaces. Homes prioritize utility and sustainability with water recycling, energy-saving systems, and tree planting. Strategic locations ensure easy access to jobs, schools, and healthcare.

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