BAP of all case studies @IIMA

IIMA releases case study on BAPS’ Pramukh Swami Maharaj Shatabdi Mahotsav; draws parallel to Harvard study on Kumbh Mela’s management, leadership

- Niyati.Rana

Imagine building the venue for the Pramukh Swami Maharaj Shatabdi Mahotsav – known as Pramukh Swami Maharaj Nagar – spread across 600 acres of land, with the efforts of 1,000 Bochasanwasi Akshar Purushottam Swaminarayan (BAPS) swamis and 80,000 volunteers in just nine months!

PSM Nagar, on the outskirts of Ahmedabad, was built to celebrate the centenary year of Pramukh Swami Maharaj.

It was transformed into a cultural melting pot offering something for everyone, regardless of background, religion, or age.