'Homegrown chip design startups can cater to E2Ws worldwide'
Business Standard|March 21, 2024
Cadence Design Systems, the world's leader in electronic systems design and automation, headquartered in San Jose in the US, sees a huge opportunity for homegrown chip and electronic design startups to make products catering to the global electric two-wheeler industry, beginning with supplying to domestic players like Ola, TVS and Ather, amongst others.
RAJEET DAS GUPTA
'Homegrown chip design startups can cater to E2Ws worldwide'

Speaking to Business Standard in an exclusive interview, Cadence Systems managing director for India and corporate vice president, international headquarters, Jaswinder Ahuja, said: "Globally, chip design companies concentrate on the four-wheeler industry or, at most, serve the high-end of the two-wheeler market like a BMW. So here lies an opportunity for Indian design startups to get in." 

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