SIX YEARS AFTER launching its first 4G VOLTE feature phone, Reliance Jio on Monday moved up the value chain and launched a new internet-enabled Jio Bharat phone. It also developed a platform for hardware and design which can be used by other feature phone makers. However, only Jio SIM cards can be used in these phones.
Though these will be basically feature phones, they will offer browser services, and apps like Jio Cinema, Jio Saavn (music) and Jio Pay (UPI).
The development is significant as currently feature phone manufacturers do not have any standardised platform on the lines of Android and iOS in the smartphone segment.
True to its style, Jio has once again tried to disrupt the market as the new phones are priced at ₹999, which is not only the cheapest in the market, but also cheaper than its first JioPhone launched in 2017, which was priced at ₹1,500.
Bu hikaye Financial Express Mumbai dergisinin July 04, 2023 sayısından alınmıştır.
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Bu hikaye Financial Express Mumbai dergisinin July 04, 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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