Alibaba, E-Mart to form $4-bn e-tail JV in South Korea
Financial Express Pune|December 27, 2024
ALIBABA GROUP HOLDING agreed to merge its South Korean operations with E-Mart's e-commerce platform to better compete in the country's fast-paced online retail sector.
MANUEL BAIGORRI December 26

ALIBABA GROUP HOLDING agreed to merge its South Korean operations with E-Mart's e-commerce platform to better compete in the country's fast-paced online retail sector.AliExpress International and Gmarket are creating a 50-50 joint venture, according to a stock exchange filing by E-Mart which confirmed a report by Bloomberg News. The companies plan to make further investments in the JV, which will own 100% of Gmarket.

The new entity could be valued at about $4 billion, people familiar with the matter told Bloomberg, asking not to be identified discussing confidential information.

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