With few films making an impact at the box office, film producers are hesitant about taking new projects to floor, prompting a surge in unexpected partnerships between mainstream studios and independent digital content houses to diversify their offerings.
Yash Raj Films (YRF) announced a deal with Posham Pa Pictures, known for OTT titles, including Kaala Paani and Maamla Legal Hai, and Sajid Nadiadwala's film production house Nadiadwala Grandson Entertainment and Banijay Asia, which is a part of Banijay Entertainment, have partnered to create web originals and films, with an investment of ₹100 crore.
Bu hikaye Mint Bangalore dergisinin January 07, 2025 sayısından alınmıştır.
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Bu hikaye Mint Bangalore dergisinin January 07, 2025 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
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