Edinburgh fringe stands up for Baillie Gifford sponsorship, despite pressure
The Guardian|June 12, 2024
The chief executive of the Edinburgh Festival Fringe Society has defended its sponsorship by Baillie Gifford, after the investment management firm cancelled all its sponsorship deals with literary festivals across the UK following protests over its links to Israel and fossil fuel companies.
Libby Brooks
Edinburgh fringe stands up for Baillie Gifford sponsorship, despite pressure

Shona McCarthy said arts festivals were operating in a "fevered environment" in which "everybody has to make their own decisions with the information that they have at hand". She revealed that the board of the Fringe Society - the charity that underpins the Edinburgh festival fringe - had voted "overwhelmingly" in support of sticking with its partnership with Baillie Gifford after "really detailed discussion".

Speaking before the fringe programme launch today, McCarthy said: "We're expected to be all things to all people, be the most valuesdriven organisations on the planet, alert to everything that's going on in our geopolitical environment and to keep our teams in jobs, keep solvent and deal with deficits and loans from Covid that we're all still carrying."

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