Here are plant burgers and arancini on sleek dark plates. There is a beer mat with the face of Brendan Dolan on it. In one corner of the room Michael van Gerwen is being interviewed by Troy Deeney live on TalkSport. In another, an influencer called JaackMaate is filming a video for his YouTube channel.
Dave Allen, the press chief at the Professional Darts Corporation, remembers the first time they held a media launch before the world championship. It was 2008; Phil Taylor and Raymond van Barneveld and Sid Waddell dressed as Santa Claus, holding a huge novelty dartboard. A handful of people turned up, a few photos were taken, and then everyone packed up and went home.
Now, the Sid Waddell Trophy stands backlit on a plinth in a London gastro-bar, while a Netflix documentary crew skim the room. There are enough industrial-strength spotlights to conduct a police manhunt. There is a security detail patrolling the venue for threats. "This is a sterile environment," he whispers into his radio, which is probably the first time in history a darts venue has been described in such terms.
Meanwhile, a man from German television is trying to get Luke Humphries to film a promo for his programme. "If you can look to the camera and say: 'Hi, I'm Luke Humphries, and I'm playing on Sportschau.'"
Humphries's brow furrows a little. "Sports Show?"
Bu hikaye The Guardian dergisinin November 26, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye The Guardian dergisinin November 26, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Frozen pensions War Veteran says she lost out on £50,000
Anne Puckridge is travelling 4,400 miles on a mission to persuade the government to right a 'cruel' pensions policy, as Rupert Jones reports
Money hacks How to buy preloved items to give as Christmas gifts
Buying preloved often requires more thought and preparation than buying new, so make time to find the perfect gift.
The Filter Best robot vacuums to keep your home clean and dust free
Stuart Andrews trialled the most powerful robot vacuums - some of which even mop your floors - and these are the ones he rates
Checkatrade How do rogue traders get past its checks?
The site says its tradespeople are 'guaranteed', but some customers say they have lost thousands after using it. Anna Tims reports
End of road Vauxhall workers in shock over plant closure
\"I don't have anything good to say about this place right now,\" someone shouts, as workers flood out of the front gates of the Vauxhall van plant on Luton's Kimpton Road.
Hybrid car sales could be permitted until 2035 to ease all-electric transition
Car manufacturers may be allowed to sell Toyota Prius-style hybrid models in the UK until 2035, as the government looks at ways to loosen electric vehicle sales rules.
Royal Mail falling further behind with delivery targets
Royal Mail has failed to deliver about a quarter of first-class post on time in recent months as its delivery performance continues to decline amid an investigation for missing its targets.
'Dirty money' Why people of all ages are investing in crypto
Miles, a 37-year-old NHS doctor from London, has been trying for years to persuade friends to buy cryptocurrencies.
Work Minister's plan to transform the job market
\"This is why I love jobcentres: because they're intensely hopeful places.\" The employment minister, Alison McGovern, has spent half an hour perched on a desk in an office block in Hoxton, east London, hearing from a group of job coaches.
Shoppers bag Black Friday gifts online but in-store sales lag
UK shoppers visited websites in droves to snap up Black Friday bargains, raising hopes the US-inspired promotional day would finally kick-start a festive spending spree.
