The longest Super Bowl game will also go down as the most-watched program in television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco averaged 123.4 million viewers across television and streaming platforms. That shattered last year's mark of 115.1 million for Kansas City's last-play victory over Philadelphia and is a 7% increase.
The game was televised by CBS, Nickelodeon and Univision and streamed on Paramount+ as well as the NFL's digital platforms.
Nielsen also said a record 202.4 million watched at least part of the game across all networks, a 10% jump over last year's figure of 183.6 million.
Bu hikaye Cricket Today dergisinin February 17, 2024 sayısından alınmıştır.
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Bu hikaye Cricket Today dergisinin February 17, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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