Members clubs have departed from their 17th century origin as gentlemen’s clubs. For one, they are no longer reserved for men, while stuffy dress codes have largely disappeared. What’s remained, however, are the networking opportunities, expensive fees and exclusivity.
While the past two years have seen such clubs either shuttered or pivoting to virtual formats due to the Covid-19 pandemic, interest is now booming for the industry. Here we look at the new concepts emerging in the wake of the pandemic, the international reach of such clubs and the criteria to join.
Hybrid hotels Luxury hotels have begun to cross over into the private sphere, incorporating exclusive members clubs into their projects to draw in both travellers and locals seeking a social space. For the duration of their stay, hotel guests get the privilege of becoming members – a way to trial the benefits. In the US, Aman Resorts has debuted a club at its recently opened property Aman New York, with the members-only space on the 14th and 15th floors featuring a cigar lounge and private wine library. Members also get access to all hotel facilities and priority reservations at its restaurants and jazz club.
Bu hikaye Business Traveller UK dergisinin September 2022 sayısından alınmıştır.
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Bu hikaye Business Traveller UK dergisinin September 2022 sayısından alınmıştır.
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