Dubai's astonishing recovery, marked by an impressive throughput of 86.9 million passengers in 2023 and an unprecedented influx of 17.15 million international overnight visitors, is no mystical feat. It is the fruition of visionary leadership and a meticulously orchestrated response to global disruptions. Under the vision of its able leadership, Dubai exhibited unparalleled agility and foresight, reinforcing its stature as a global hub of tourism. Bader shared, "Our leader, His Highness Sheikh Mohammed bin Rashid Al Maktoum, has always envisioned Dubai as a leader of innovation and growth and wants to see more and more (growth) happening."
This triumph is not solely quantifiable in the growing numbers but in the qualitative enrichment of Dubai's tourism landscape. The city-state's strategic endeavours, such as the holistic approach to augment stopover tourism, mainly from India, and the tactical marketing campaigns leveraging influencers and media, signify a deep understanding of the evolving travel dynamics and consumer behaviours. Furthermore, the expansion and readiness of the Al Maktoum International Airport, poised to accommodate over a hundred million travellers, highlights Dubai's ambitious vision for the future.
D33 Agenda and Technological Innovation
Bu hikaye Travel Trade Journal dergisinin March 2024 sayısından alınmıştır.
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Bu hikaye Travel Trade Journal dergisinin March 2024 sayısından alınmıştır.
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