How was 2022 for The Clarks Hotels and Resorts? What are your learnings from this dynamically evolved post-COVID period?
The Year 2022 has been remarkable for us. We successfully marked our presence internationally by opening properties in Maldives and Sri Lanka. Also, we increased our portfolio in India to around 110 hotels, with a presence in key cities and destinations. Furthermore, our investment in technology and workforce bore tremendous results. Our effective implementation of initiatives like the booking engine, newly done corporate website, regional sales offices in prominent cities, and expanding the corporate team for more effective control assisted in creating new revenue milestones.
As a group, we are investing heavily in building our technological infrastructure. Apart from that, safety and hygiene are our two key priorities. The sector needs to be better prepared to handle varying demands generated by the COVID wave fluctuations.
What strategies did you employ to stay afloat and capture the domestic and inbound market in 2022?
Bu hikaye Travel Trade Journal dergisinin February 2023 sayısından alınmıştır.
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Bu hikaye Travel Trade Journal dergisinin February 2023 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
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