DOLLS - November 2013

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When I saw Integrity Toys’ new Beauty and the Beast releases, the daring and exciting
role reversal the dolls represent was immediately obvious. Beast is wild and free with long, unkempt locks, knee-high boots, and a hybrid bustier gown and leggings. She’s a vixen and you know she owns whatever she sets out to possess. And don’t mess with her, or she will eat you alive. Beauty, on the other hand, is attractive and timid and almost inexplicably lured by the power of Beast. His facial expression suggests he doesn’t know
if it’s in his best interest to associate with Beast, but he also knows he has no choice. He’s helpless before her power.
Turn to Page 48 to see Integrity Toys’ innovative and mesmerizing take on the classic fairy tale. I hope you enjoy the duo as much as I do.