CATEGORIES
فئات
TRANSFORMATIVE SHIFT IN INDIAN CONSUMERISM
In the past decade, India has witnessed a significant surge in consumerism, offering consumers an expanded range of high-quality products. This shift has not only improved the variety available but has also enhanced the overall value for money and affordability.
Will Merchandising save Sinking Esports Economy in India?
Exploring the untapped potential and resilience of Indian esports, where merchandising emerges as a consistent lifeline amid a rapidly evolving ecosystem.
FROM POTTERHEADS TO SUPERFANS: INSIDE WARNER BROS. DISCOVERY'S LICENSING ODYSSEY
Vikram Sharma, Head of Consumer Products, Advertising & Partnerships, Warner Bros. Discovery India, Southeast Asia & Korea talks empowering Indian brands to redefine narratives and conquer new market segments.
THE SAREE MAESTRO
Taneira Sarees, helmed by CEO Ambuj Narayan, aims to become an Rs 1000 crore brand by 2027, blending tradition with innovation and empowering artisans across India.
BSH'S VISION 2026 LOCALIZATION FOR DOUBLING GROWTH
Reshaping Siemens and fueled by localization, continuous innovation, and a commitment to shaping modern living, how Saif Khan, MD & CEO, BSH Home Appliances India is setting sights on doubling growth by 2026.
OMNIPRESENT GROCER
With Shashwat Goenka, Chairman, Spencer's Retail and Nature's Basket, stepping into the shoes of his illustrious father, he first dips his toe into the bludgeoning luxury and premium grocery market of India, eyeing a Rs 300 crore pie in 2024!
EYE SPY
Lenskart's future plans revolve around expanding access to eye checkups, a critical step in raising awareness about eyewear needs.
ZIPPO'S CHIC INDIAN ODYSSEY
After the Zippo relaunch in India, the brand is eagerly integrating itself into the country's haute couture culture, while drawing inspiration from Indian art that influences many current fashion trends.
Karamat's Culinary Symphony
In the bustling culinary landscape of Ahmedabad, Gujarat, Karamat has emerged not just as a supplier but as a curator of gastronomic experiences.
The Culinary Craftsmanship
Why the 'seasonal ingredient' has become the game changer for restaurant biz.
IRC 2023 'Mecca' for Restaurant Fraternity
Like every year, Indian Restaurant Congress in its 12th edition witnessed great footfall from the restaurant fraternity. Top restaurateur, policy makers, chefs, food service professionals and consultants, food ingredient and raw material suppliers came together at the event and awards held on September 25-26 at Pullman Aerocity, Delhi.
Trailblazing EVs
BikeWo leads the charge with a digital-first approach
Mattress Maven
Over the past 35 years, Centuary Mattress has maintained a CAGR of nearly 20 percent, a feat few family-owned businesses can claim in any industry.
Fashion Licensing: Tapestry of Innovation and Adaptation
THE FASHION BRAND LICENSING CANVAS UNFOLDS WITH THREADS OF INNOVATION, WHISPERS OF AUTHENTICITY, GLOBAL DANCES, TECHNOLOGICAL ENCHANTMENTS, AND THE CREATION OF EXPERIENCES THAT LINGER IN THE HEART AND MIND'S GALLERY.
From Starry Visions, K-Beauty Dreams, to Everything in Between
AS THE BEAUTY COSMOS WITNESSES A CELESTIAL ALIGNMENT OF TRENDS, TWO LUMINARIES EMERGECELEBRITY-BACKED BEAUTY BRANDS AND THE MESMERIZING WAVE OF KOREAN BEAUTY FLOODING DIVERSE MARKETS. PLUS, LIMITED EDITIONS THAT STEAL THE SHOW.
UNLOCKING JOY
Within the Chhota Bheem licensing program, the company’s goal is to provide a comprehensive range of products and services that seamlessly integrate into the daily lives of Chhota Bheem enthusiasts.
INNOVATIVE GAMING VENTURES
Hasbro delivers engaging brand experiences for global audiences through gaming, consumer products, entertainment and licensing programs, with a portfolio of brands, including Magic: The Gathering, Dungeons & Dragons, Hasbro Gaming, NERF, Transformers, My Little Pony, Play-Doh and Peppa Pig as well as premier partner brands. The company also out-licenses its classic brands, like Tonka, Spirograph, LiteBrite and Lincoln Logs to unlock their full potential.
WARNER'S GLOBAL TRIUMPH
Warner Bros. Discovery stands as a preeminent global media and entertainment giant, crafting and disseminating a diverse portfolio of content and brands across television, film, and streaming platforms.
MYNTRA'S LICENSE TO VOGUE
HOW THE FASHION JUGGERNAUT STRUCK LICENSING GOLD AROUND THE GLOBE
Minimalist Manifesto
Founded by Mohit Yadav, Minimalist is a brand revolutionizing the beauty industry as it fuses transparency, science, and sustainability for an authentic and effective skincare experience.
MALLS 2.0: DEVELOPING INDIA'S RETAIL SPACE FOR GENERATIONS TO COME
Matching pace with omnichannel retail, distinct players across India are blending online-to-offline shopping experiences with live entertainment to make malls are the more thrilling
Spirited Narratives
Dive into the rich narratives of DEVANS Modern Breweries and Monika Alcobev, who are crafting legacies in India's alcobev arena with a blend of tradition and luxury.
DOUBLE IMPACT
The Body Shop's future plans involve expanding third-party partnerships with retailers such as Tira, SS Beauty, Shoppers Stop, and growing in double digits.
GLOCAL HEROS
How Levi's and H&M are weaving their global success stories into India's vibrant fabric, adapting to local tastes and sustainability, and manufacturing locally.
Ration Bio: Pioneering Bio-Care and Disinfectants Globally
In the dynamic field of disinfectants and bio-care, Ration Bio goes beyond being just a product—it stands as a force for transformation.
MTR Foods' Culinary Triumph
Spices and mixes category stands as the behemoth of MTR's product portfolio, contributing a substantial 55 percent to its overall revenue.
The Freshness Game Changer
How BigBasket achieved customer confidence on freshness, quality, and price point with a slew of corrective measures.
5 Cloud-Powered Commerce Innovations to Watch Out For
Cloud and retail are interconnected through the utilization of cloud computing infrastructure, services, and analytics, enabling retailers to enhance operational efficiency!
TOMORROW'S STORES
Welcome to the future of shopping, where innovation meets convenience and transforms the retail landscape. In this exploration of Stores of the Future, Retailer delves into the cutting-edge technologies, sustainable practices, and evolving consumer experiences that are reshaping the way Indians shop, ushering in a new era of retail like never before. The team visited over 100 stores to understand what the retailers were offering to the new-age customer, what exactly did the consumer want from his store visits, and further, how they could be implemented into the stores’ existing systems. While the pandemic changed the way we shopped all over the world, it was clear that a few trends were there to stay – contactless shopping and payments, and omnichannel retail.
ANANYA BIRLA BUILDING EMPIRES AND HARMONIES
Her commitment to understanding consumers, merging cultures, championing mental health, and pursuing her passion for music, inspires individuals to follow their dreams and make a positive impact on society.