In Singapore to witness the fun and unique interpretations of one of Frag’s leather seats — Ele — redesigned by eight Singapore design and architectural practices, we caught up with Franco di Fonzo, CEO and third-generation of Italian family business Frag, to find out more about leather-making and his views on furniture design.
HOW DID FRAG BEGIN WORKING WITH LEATHER?
My great grandfather was in the business of buying and reselling of leather. During the 1920s in Italy, there were many shoemakers, but there weren’t agents who sold or distribute leather. He saw the opportunity and after distributing leather to shoemakers, he started making belts and wallets, before moving on to fashion items like jackets and dresses.
Then, 40 years ago, we started producing leather chairs. As the business grew, we began producing our own collection and introduced them into the market. Now, we have a complete catalogue.
هذه القصة مأخوذة من طبعة March 2020 من Home & Decor Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة March 2020 من Home & Decor Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
THE NEW KENZO
Kenzo Takada, who retired from fashion more than 20 years ago, is now channelling his creative juices into styling homes and interior design. Despite the change, the 80-year-old innovator, who remains rooted in his design philosophy, discusses his legacy and the recurring Japanese influences on his bodies of work.
TRANSFORMATIVE DESIGN
Despite its odd layout, this homeowner managed to incorporate all his family’s needs and achieve a luxurious look, too.
THE ART OF LEATHER CRAFTSMANSHIP
Expert in the leather business, Franco di Fonzo shares more about Frag’s legacy and the future of the furniture industry.
MODERN LUXURY
Understated and classy interiors set the backdrop for this home with its collection of iconic designer furniture. Finds out more about its design strategies.
FUN AND PLAY
Playful touches within this spacious apartment stimulate the imagination. Take the personal tour.
STYLING A KITCHEN: TRADITIONAL VS MODERN AESTHETICS
Standardised designs or aesthetics are no longer applicable to the modern kitchen. However, creating a stylish one that suits your personality is not an impossible task, especially with the availability of different worktop materials, kitchen systems, and furnishings available in the market today! Transform larger or small and compact kitchens into a stylish one with intimate cosy cottage vibes while giving a contemporary spin to the traditional French look!
KITCHEN HEROES
Food is the window to the soul, and few understand few understand that as well as these amazing women who have thrived and built a reputation for themselves in the industry. They share their journey with us, what drives their passion for food, and reveal the intricate web that ties food to family.
FAMILY TIES
Good design and communication was key to Greyson Tan’s comprehensive handling of this design and project.
DIVIDE AND CONQUER
Bong Joon Ho’s Oscar-winning thriller Parasite masterfully portrays the striking differences between the lives of those who have, and those who have not.
Head Out Of 2019 With An Epic New Year Bash!
Head out of 2019 with an epic New Year bash!