Augustman a-lister Jimmy Poh co-founded local sportswear company Kydra with his mate Wong Dingyao, after completing their university studies in 2017. The two have since grown the brand by leaps and bounds. From its humble beginnings in Wong’s bedroom, Kydra has moved into a sprawling unit in an industrial estate in order to hold its growing inventory and staff force.
This expansion has not been without its pains though. One of the issues that surfaced was IT infrastructure. The office sorely needed a new printer. So we sent Brother’s MFC-L3770CDW multi-function centre over to Kydra for a test run, before popping over a few days later to see how things were working out.
Kydra’s grown a fair bit in the past year, hasn’t it?
Yes. We actually had to look into building proper IT infrastructure for the company in the middle of 2019, because we were outgrowing our existing systems.
What were you looking into?
هذه القصة مأخوذة من طبعة Issue 157 من August Man SG.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة Issue 157 من August Man SG.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
THE BACHA COFFEE RENAISSANCE
AUGUSTMAN speaks to Bacha Coffee's chief commercial officer, Maranda Barnes, who shares some insights into the brand's impressive expansion plans.
Sports Democracy
STARHUB HAS DONE MUCH TO BRIDGE EVERYDAY SINGAPOREANS WITH THE BEST IN SPORTS ENTERTAINMENT WITH ITS SPORTS+ PASS. CHIEF OF CONSUMER BUSINESS JOHAN BUSE TELLS US MORE ABOUT THEIR EFFORTS IN BRINGING FOOTBALL TO ALL.
Titanium Second Skin
Combining ergonomics, horology, and materials, the Roger Dubuis Excalibur Monobalancier Titanium becomes an extension of the wearer.
AFTER THE PARTY
This new year, I reject the new and embrace the old.
OH, WHAT A NIGHT!
The party to fete AUGUSTMAN Malaysia's Men of the Year 2024 was one to remember.
Metal To Pedestal
Kia's much-vaunted EV9 is a sleek, powerful electric vehicle stealing attention from Chinese upstarts and European giants. Will it keep our gaze or will the hype sputter?
IT IS NOT A WRAP
THIS YEAR, I REJECT THE FLAWED FINDINGS OF MY 2024 SPOTIFY WRAPPED ROUNDUP AND VOW TO BE, DO, AND LISTEN BETTER. THE WORK STARTS NOW.
When Nature Called
...I ANSWERED IT AT EVERY BREAK OF DAWN.
THE ONE WHO MOVES THE NEEDLE
Opera Gallery may be the world's most famous purveyor of fine art. AUGUSTMAN traces its Singapore roots with Gilles Dyan, its founder and chairman.
RAY OF LIGHT
Mark Foster, founder and frontman for the multi-platinum-selling, somewhat-eponymous band Foster The People on creating the most vital music of his existence.
