Huawei’s meteoric growth in the region is no accident
UNLESS YOU HAVE SPENT SOME TIME researching the global telecommunications industry, the speed at which Huawei has penetrated the smartphone market might puzzle you. The brand founded in 1987 by Ren Zhengfei built itself up from the ground, focusing on telecommunications infrastructure across the world. The introduction of consumer technology into its business was a natural progression when it found it could provide to those very nations in which it had set up infrastructure.
How well it has done, however, is more than commendable. AUGUST MAN recently sat down with Cheng Jiang Fei, the managing director of Huawei’s Singapore office, to talk about the culture that drives the world’s second-largest smartphone manufacturer.
OVER THE PAST TWO YEARS, HUAWEI’S GROWTH IN MARKET SHARE ACROSS THE REGION AND SINGAPORE HAS BEEN IMPRESSIVE. WHAT WAS YOUR STRATEGY?
هذه القصة مأخوذة من طبعة October 2017 من August Man SG.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة October 2017 من August Man SG.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
THE BACHA COFFEE RENAISSANCE
AUGUSTMAN speaks to Bacha Coffee's chief commercial officer, Maranda Barnes, who shares some insights into the brand's impressive expansion plans.
Sports Democracy
STARHUB HAS DONE MUCH TO BRIDGE EVERYDAY SINGAPOREANS WITH THE BEST IN SPORTS ENTERTAINMENT WITH ITS SPORTS+ PASS. CHIEF OF CONSUMER BUSINESS JOHAN BUSE TELLS US MORE ABOUT THEIR EFFORTS IN BRINGING FOOTBALL TO ALL.
Titanium Second Skin
Combining ergonomics, horology, and materials, the Roger Dubuis Excalibur Monobalancier Titanium becomes an extension of the wearer.
AFTER THE PARTY
This new year, I reject the new and embrace the old.
OH, WHAT A NIGHT!
The party to fete AUGUSTMAN Malaysia's Men of the Year 2024 was one to remember.
Metal To Pedestal
Kia's much-vaunted EV9 is a sleek, powerful electric vehicle stealing attention from Chinese upstarts and European giants. Will it keep our gaze or will the hype sputter?
IT IS NOT A WRAP
THIS YEAR, I REJECT THE FLAWED FINDINGS OF MY 2024 SPOTIFY WRAPPED ROUNDUP AND VOW TO BE, DO, AND LISTEN BETTER. THE WORK STARTS NOW.
When Nature Called
...I ANSWERED IT AT EVERY BREAK OF DAWN.
THE ONE WHO MOVES THE NEEDLE
Opera Gallery may be the world's most famous purveyor of fine art. AUGUSTMAN traces its Singapore roots with Gilles Dyan, its founder and chairman.
RAY OF LIGHT
Mark Foster, founder and frontman for the multi-platinum-selling, somewhat-eponymous band Foster The People on creating the most vital music of his existence.
