Learn to minimise your start-up costs and make your business profitable from the beginning.
Running a successful photography enterprise in today’s competitive market is a challenge, even for those already established. Entering the industry, as a startup, is a profoundly daunting endeavour and should only be considered if you have a water-tight business plan and a clear niche to fill. One you have identified your market space, it is essential to map out your required outlay and devise the best ways to minimise your costs. This step should be done with your particular genre in mind, as only then can you selectively cut costs, whilst still fulfilling your client’s requirements. It is a false economy to reduce outlay by omitting essential items from your equipment list, which will complicate your daily operations and potentially compromise the quality of the service you offer. There are several key areas that a new working photographer can assess for unnecessary financial drain, without this occurring.
هذه القصة مأخوذة من طبعة Issue 203 من Digital Photographer.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة Issue 203 من Digital Photographer.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Apply a stylised detail enhancement
Give your photos a movie aesthetic with the bleach bypass effect in Photoshop
Sony FE 16-25mm f/2.8 G
Matthew Richards investigates this lightweight wide-angle zoom lens with a unique focal range
Nikon Z 28-400mm f/4-8 VR
This lens offers everything from wide-angle to super-telephoto reach, says Matthew Richards
Novo Helix T50 Carbon Fibre Tripod
Adam Waring discovers an unfeasibly small yet feature-packed travel tripod
OM System OM-1 Mark II
James Artaius finds the OM-1 Mark II has features that you wish your camera did
How do I get into events photography?
Jules Renahan, owner of Jules Renahan Photography and co-founder of PhotoHound, tells us what to expect when photographing events
Career advice
This issue, Claire Gillo looks at the logistics behind running a photography business and talks to an events photographer
My dream photo kit
With help from used camera gear specialists MPB, we've created an expert photographer's fantasy camera kitbag
Create wet plate portraits
Recreate the collodion process for enhanced detail
Fine-tune colour and saturation
Use Lightroom's extensive controls to enhance individual colours in your shots