For so long overshadowed by its fellow emirate Dubai, Abu Dhabi is shedding that ‘underdog’ status after a couple of years of sustained growth and a more focused approach to what it offers its visitors – both business and leisure.
As the capital of the United Arab Emirates and the largest of the seven UAE member emirates, there should be no reason for Abu Dhabi to have to flex its muscles and jostle for position alongside its arguably more high-profile neighbour Dubai.
Yet it does, and there’s no getting away from the perception that Abu Dhabi is the ‘poorer’ UAE cousin, despite its obvious wealth.
But that’s just perception, and Abu Dhabi has spent the last few years working hard at breaking that down. That hard work has paid dividends.
2016 saw Abu Dhabi ranked among the fastest-growing destinations in the world, and the fastest-growing destination in the Middle East, in a report by financial services giant MasterCard.
The Global Cities Index Report recognised the UAE capital’s compound annual growth rate of 19.81% in overnight visitors between 2009 and 2016, which placed the emirate in third place alongside major upcoming destinations such as Osaka in Japan and Chengdu in China, and above established hubs such as Tokyo, Riyadh and Taipei in Taiwan.
The report is produced on an annual basis, and features results gathered by field specialists through extensive research.
Abu Dhabi was one of only three Arabian Gulf cities to make it into the top 50 overall rankings for destination cities in the world, and posted record-breaking results in 2016, with more than four million guests checking into the emirate’s 168 hotel and hotel apartments in the first 11 months of the year.
هذه القصة مأخوذة من طبعة February 2017 من Business Traveller Africa.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة February 2017 من Business Traveller Africa.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Dreamliner - Boeing's B787 Has Changed The Aviation Landscape
There’s something unique about a brand-new aircraft. It’s not just the fresh-out-of-the box smell, or the sight of an interior as the designer intended it, rather than following the wear and tear of hundreds of passengers. It’s not even the specially selected crew accompanying you on the inaugural flight, or the senior pilot chosen to fly it home. It’s the difference of approach, says Tom Otley of Business Traveller UK.
Made In Africa
Fashion has always been in vogue in Africa – but now it could be big business, too, as new designers and start-up brands target the global market.
Relais Des Plateaux
This art deco hotel has 46 neatly appointed, soundproofed, air-conditioned guestrooms, in four different categories.
British Airway Business Class
No queues for Club and First World passengers made boarding a breeze and once in my seat
Converting Opportunities
Hilton are making a big statement in Africa, committing $50 million over the next five years towards the Hilton Africa Growth Initiative, in the form of around 100 hotel conversions. Hilton made the announcement at the Africa Hotel Investment Forum in Kigali, Rwanda in October, where editor Dylan Rogers took the opportunity to sit down with Patrick Fitzgibbon, Senior Vice-President, Development: Europe, Middle East & Africa.
Peermont Metcourt Hotel
Emperors Palace Hotel, Casino, Convention and Entertainment Resort, located next to O.R. Tambo International Airport, has extended its select-services Peermont Metcourt hotel by 100 rooms, which includes 93 family sized rooms, six Classic King Rooms and one suite. The $8.5 million expansion project has increased the hotel’s capacity from 248 keys to a 348 key facility, expanding Emperors Palace’s room capacity to 757 across its four hotels.
More Than A Stopover
For so long overshadowed by its fellow emirate Dubai, Abu Dhabi is shedding that ‘underdog’ status after a couple of years of sustained growth and a more focused approach to what it offers its visitors – both business and leisure.
Island Style
It’s long been regarded as one of Africa’s luxury island destinations, and for good reason - stunning beaches, gorgeous views, great food, excellent service and stunning hotels that make the most of the beautiful surrounds. Now the Seychelles wants to be taken seriously as a MICE destination.
Changing Perception
The Birchwood Hotel & OR Tambo Conference Centre has over the past 20 years built a reputation as a South African conferencing ‘giant’ with an impressive offering that caters to just about any event. But, like any good business, it needs to evolve and diversify, if it is to continue prospering. That’s according to Founder and Director, Kevin Clarence, who joined editor Dylan Rogers for a coffee in Johannesburg.
A Different Type of Value
The speed of technological development in the modern age and the rise of millennials in the workplace have resulted in many industries having to change the way they’ve traditionally done business. The loyalty space is no different, as Kate Kennedy discovered.