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![Choosing The Words That Can Change Your Company Choosing The Words That Can Change Your Company](https://reseuro.magzter.com/100x125/articles/3399/1394243/_ywDoQClE1690872597786/crp_CHOOSING-THE-WORDS-THAT-CAN-CHANGE-YOUR-COMPANY.jpg)
Choosing The Words That Can Change Your Company
Is it time to update your vision statement? A few words can shift how your entire organization thinks. Here’s how I figured out the words that were right for us
![4 FAVORITE BOOKS OF ENTREPRENEUR AND GLOBAL INFLUENCER MASOOM MINAWALA 4 FAVORITE BOOKS OF ENTREPRENEUR AND GLOBAL INFLUENCER MASOOM MINAWALA](https://reseuro.magzter.com/100x125/articles/3399/1394243/MlHmINr2u1690874789111/4-FAVORITE-BOOKS-OF-ENTREPRENEUR-AND-GLOBAL-INFLUENCER-MASOOM-MINAWALA.jpg)
4 FAVORITE BOOKS OF ENTREPRENEUR AND GLOBAL INFLUENCER MASOOM MINAWALA
Masoom Minawala is a force to be reckoned with, her digital journey began a decade ago even before the term influencer came into the picture
![FROM REGIONAL TO PAN-INDIAN FROM REGIONAL TO PAN-INDIAN](https://reseuro.magzter.com/100x125/articles/3399/1394243/_Bhp68gyE1690874662984/FROM-REGIONAL-TO-PANINDIAN.jpg)
FROM REGIONAL TO PAN-INDIAN
THE CAPTIVATING POWER OF REGIONAL FILMS IN INDIA
![The Sound of Social Silence The Sound of Social Silence](https://reseuro.magzter.com/100x125/articles/3399/1394243/0x15gVoA21690874523338/THE-SOUND-OF-SOCIAL-SILENCE.jpg)
The Sound of Social Silence
Do people ignore your social media posts? That might not be a bad thing
!['You Want to Be Well-Known' 'You Want to Be Well-Known'](https://reseuro.magzter.com/100x125/articles/3399/1394243/es3bheYt81690874328132/YOU-WANT-TO-BE-WELLKNOWN.jpg)
'You Want to Be Well-Known'
Bozoma Saint John has been a high-profile marketer for the likes of Netflix, Uber, and Apple. If you want to succeed, she says, don't be shy about marketing yourself
![The $12 Billion Question The $12 Billion Question](https://reseuro.magzter.com/100x125/articles/3399/1394243/7SWh4mS7j1690873937665/THE-12-BILLION-QUESTION.jpg)
The $12 Billion Question
Brex was a fintech unicorn that grew too fast and nearly imploded. To turn it into the multibillion-dollar company that it's become, its founders had to step back and ask: \"What do we do, and who are we for?\" Finding those answers wasn't easy
![THE RESURGENCE OF STARTUP IPOS FROM ITS LULL THE RESURGENCE OF STARTUP IPOS FROM ITS LULL](https://reseuro.magzter.com/100x125/articles/3399/1394243/xvqZ3oBib1690873569502/THE-RESURGENCE-OF-STARTUP-IPOS-FROM-ITS-LULL.jpg)
THE RESURGENCE OF STARTUP IPOS FROM ITS LULL
THE RECENT UPSWING IN THE BROADER INDIAN EQUITY MARKET HAS PLAYED A PIVOTAL ROLE IN THE REVIVAL, SAY EXPERTS
![Where Did Your Brand Voice Come From? Where Did Your Brand Voice Come From?](https://reseuro.magzter.com/100x125/articles/3399/1394243/NGsAsabZY1690873447064/WHERE-DID-YOUR-BRAND-VOICE-COME-FROM.jpg)
Where Did Your Brand Voice Come From?
Every company has a personality and a communication style. Here, the founders of six companies share how they figured out what their business should sound like.
![WHY ARE UNICORNS TROTTING BACK TO INDIA? WHY ARE UNICORNS TROTTING BACK TO INDIA?](https://reseuro.magzter.com/100x125/articles/3399/1394243/UnAzTpQzs1690873063196/WHY-ARE-UNICORNS-TROTTING-BACK-TO-INDIA.jpg)
WHY ARE UNICORNS TROTTING BACK TO INDIA?
AT LEAST 20 EXISTING UNICORNS WANT TO COME BACK TO INDIA AND DOMICILE HERE, SAID PHONEPE’S SAMEER NIGAM
!['CONTINUE BUILDING HIGH-QUALITY ENTERPRISES' 'CONTINUE BUILDING HIGH-QUALITY ENTERPRISES'](https://reseuro.magzter.com/100x125/articles/3399/1394243/w623QebRR1690872811551/CONTINUE-BUILDING-HIGHQUALITY-ENTERPRISES.jpg)
'CONTINUE BUILDING HIGH-QUALITY ENTERPRISES'
In January this year, the B Capital announced the closing of the Growth Fund III (USD 2.1 billion), and more recently in March, announced the closing of the Healthcare Fund I (USD 500 million)
![WHY BUSINESSES ARE ON AN M&A SPREE WHY BUSINESSES ARE ON AN M&A SPREE](https://reseuro.magzter.com/100x125/articles/3399/1394243/8yPgX3lHt1690872718704/WHY-BUSINESSES-ARE-ON-AN-MA-SPREE.jpg)
WHY BUSINESSES ARE ON AN M&A SPREE
MERGERS AND ACQUISITIONS SEEM TO BE THE ONLY WAY OUT FOR MANY STARTUPS TODAY AND THE GOOD THING IS THERE IS ENOUGH BUYER INTEREST ACROSS THE SPECTRUM
![GENERATIVE AI THE RISING KID ON THE START-UP BLOCK GENERATIVE AI THE RISING KID ON THE START-UP BLOCK](https://reseuro.magzter.com/100x125/articles/3399/1394243/z4lOoEoW61690872482443/GENERATIVE-AI-THE-RISING-KID-ON-THE-STARTUP-BLOCK.jpg)
GENERATIVE AI THE RISING KID ON THE START-UP BLOCK
Artificial intelligence has been on the radar of industries and part of scientific research for ages, since 1950, to be more precise. However, it’s one particular fraction, Generative AI, has been on emergence for some years, with it finally getting its grand public debut with ChatGPT. To say a common man did not know what generative AI meant a year ago, would not be an overstatement
![How to Create your Niche in D2C Space How to Create your Niche in D2C Space](https://reseuro.magzter.com/100x125/articles/3399/1394243/lVq01QcvJ1690872376148/HOW-TO-CREATE-YOUR-NICHE-IN-D2C-SPACE.jpg)
How to Create your Niche in D2C Space
The D2C market in India has evolved quite rapidly in a very short period and continues to grow in multiples to match the pace of the continuously growing new-age consumer
![Achieving Perfect 'We' to 'Me' Balance in Office Landscape Achieving Perfect 'We' to 'Me' Balance in Office Landscape](https://reseuro.magzter.com/100x125/articles/3399/1394243/OpV2QMo101690871991193/ACHIEVING-PERFECT-WE-TO-ME-BALANCE-IN-OFFICE-LANDSCAPE.jpg)
Achieving Perfect 'We' to 'Me' Balance in Office Landscape
In the ever-evolving landscape of modern offices, finding the right balance between individual productivity and collaborative efforts has become a key challenge for organizations
![Weathering the Storm of Shrinking Investments Weathering the Storm of Shrinking Investments](https://reseuro.magzter.com/100x125/articles/3399/1394243/9Jk3yel5Q1690870532699/WEATHERING-THE-STORM-OF-SHRINKING-INVESTMENTS.jpg)
Weathering the Storm of Shrinking Investments
In 2021, the Indian startup ecosystem seemed to be on overdrive, producing almost a unicorn a week
![What You Don't Learn On Wall Street What You Don't Learn On Wall Street](https://reseuro.magzter.com/100x125/articles/3399/1376147/2k7Q5BzMY1689598277066/crp_WHAT-YOU-DONT-LEARN-ON-WALL-STREET.jpg)
What You Don't Learn On Wall Street
As a corporate attorney, I knew how to get results. But when I launched DIBS with influencer Courtney Shields, she taught me that my way wasn't the only way.
![TAKING THE CENTER STAGE TAKING THE CENTER STAGE](https://reseuro.magzter.com/100x125/articles/3399/1376147/z1004wI1S1689598346554/TAKING-THE-CENTER-STAGE.jpg)
TAKING THE CENTER STAGE
In a world where toxic hustle culture is glorified, Pankaj Vermani, founder and CEO, Clovia thinks otherwise. The man knows the importance of striking a fine balance between being creative and running a business, something which he has been doing for a good 25 years.
![KEEPING UP WITH THE CUSTOMERS KEEPING UP WITH THE CUSTOMERS](https://reseuro.magzter.com/100x125/articles/3399/1376147/L29VKeLFY1689597898351/KEEPING-UP-WITH-THE-CUSTOMERS.jpg)
KEEPING UP WITH THE CUSTOMERS
KHLOE KARDASHIAN and EMMA GREDE have stayed ahead of the curve with their size-inclusive fashion brand, Good American, by connecting deeply with their clientele.
![Targeting Indian Market Beyond Metro Cities Targeting Indian Market Beyond Metro Cities](https://reseuro.magzter.com/100x125/articles/3399/1376147/Sqwe_Pg9Q1689597666560/TARGETING-INDIAN-MARKET-BEYOND-METRO-CITIES.jpg)
Targeting Indian Market Beyond Metro Cities
Etihad has connected Indian travelers, particularly from regional and smaller gateways (non-metro/Tier II), to both Abu Dhabi and Etihad's global network through Air Arabia Abu Dhabi joint venture, with Kozhikode and Thiruvananthapuram serving as crucial entry points
![AKASA AIR Aiming To Be a Cost Leader AKASA AIR Aiming To Be a Cost Leader](https://reseuro.magzter.com/100x125/articles/3399/1376147/Vt4LEMmTy1689597370259/AKASA-AIR-AIMING-TO-BE-A-COST-LEADER.jpg)
AKASA AIR Aiming To Be a Cost Leader
Being innovative is viewed as incredibly intelligent and smart, but honestly in aviation having the humility just to copy is what wins in the long run, says, Vinay Dube, founder and CEO Akasa Air
![CHOOSE YOUR REALITY CHOOSE YOUR REALITY](https://reseuro.magzter.com/100x125/articles/3399/1376147/LcNDgXLfB1689597251900/CHOOSE-YOUR-REALITY.jpg)
CHOOSE YOUR REALITY
Just to set the standard specifications straight, a good basic AR/VR headset should have around 100 degrees Field of view, a refresh rate of between 90Hz and 120Hz, minimum storage of 64GB, and six Degrees of Freedom
![UNLOCKING THE POTENTIAL UNLOCKING THE POTENTIAL](https://reseuro.magzter.com/100x125/articles/3399/1376147/Kdht39q6v1689596888216/UNLOCKING-THE-POTENTIAL.jpg)
UNLOCKING THE POTENTIAL
Why Metaverse gaming and GameFi should be on investors radar
![SAFEGUARDING YOUR BUSINESS SAFEGUARDING YOUR BUSINESS](https://reseuro.magzter.com/100x125/articles/3399/1376147/N1q1PaGIm1689596734130/SAFEGUARDING-YOUR-BUSINESS.jpg)
SAFEGUARDING YOUR BUSINESS
FOR SMALL BUSINESSES WITH THINNER MARGINS, INSURANCE IS NOT JUST AN ADDED COST BUT A CRUCIAL SAFEGUARD FOR THEIR BUSINESS CONTINTUITY
![ANGEL NETWORKS WHO ARE TARGETING STARTUPS IN SMALLER CITIES ANGEL NETWORKS WHO ARE TARGETING STARTUPS IN SMALLER CITIES](https://reseuro.magzter.com/100x125/articles/3399/1376147/5kS2Ij4__1689596448380/ANGEL-NETWORKS-WHO-ARE-TARGETING-STARTUPS-IN-SMALLER-CITIES.jpg)
ANGEL NETWORKS WHO ARE TARGETING STARTUPS IN SMALLER CITIES
In order to raise capital and foster their growth, startups in Tier 2, 3, and 4 cities are increasingly turning to their local network of investors. For this article, we spoke with angel networks that are either based locally or that identify and assess prospective investment opportunities in small geographic areas.
![TECHNOLOGY SECTOR M&A: KEY MARKET TRENDS IN 2022 AND OUTLOOK FOR 2023 TECHNOLOGY SECTOR M&A: KEY MARKET TRENDS IN 2022 AND OUTLOOK FOR 2023](https://reseuro.magzter.com/100x125/articles/3399/1376147/RH7Oo5jyO1689596276831/TECHNOLOGY-SECTOR-MA-KEY-MARKET-TRENDS-IN-2022-AND-OUTLOOK-FOR-2023.jpg)
TECHNOLOGY SECTOR M&A: KEY MARKET TRENDS IN 2022 AND OUTLOOK FOR 2023
India saw a record-breaking year for deal-making in 2021, following the global trend. The Technology, Media, and Telecommunications (TMT) sector had the highest activity. Nevertheless, the Russia-Ukraine crisis, rising inflation, supply chain restrictions, the ongoing effects of COVID-19, and other geopolitical and financial problems led to a stable rise in merger and acquisition (M&A) activity in India in 2022 despite a global slump.
![THE 20 BIGGEST SMALL TOWN HEROES THE 20 BIGGEST SMALL TOWN HEROES](https://reseuro.magzter.com/100x125/articles/3399/1376147/tT7NJG6Xn1689596095656/THE-20-BIGGEST-SMALL-TOWN-HEROES.jpg)
THE 20 BIGGEST SMALL TOWN HEROES
In recent years, there has been a noticeable shift in the startup landscape, with emerging tech talent in smaller cities and towns gaining prominence.
![the capitalists the capitalists](https://reseuro.magzter.com/100x125/articles/3399/1376147/QAqhWDWD31689595808499/THE-CAPITALISTS.jpg)
the capitalists
THOSE WHO HAD THE BUSIEST YEARS AMID STARTUP FUNDING WINTER
![India's Cold Chain Builders India's Cold Chain Builders](https://reseuro.magzter.com/100x125/articles/3399/1376147/k3PGosVb81689595642045/INDIAS-COLD-CHAIN-BUILDERS.jpg)
India's Cold Chain Builders
Logistics, the end-to-end process of planning, implementing, and controlling the flow of goods, services, and information, is at the core of every industry you look up, irrespective of currency, demography, and location. Simply put, without the guiding force of logistics, supply chains will collapse, chaos will ensue, industries will be stranded, and market shelves will be bare of products.
![How Indian SaaS Industry Can Touch Global Highs How Indian SaaS Industry Can Touch Global Highs](https://reseuro.magzter.com/100x125/articles/3399/1376147/DxPXOcyXk1689595502277/HOW-INDIAN-SAAS-INDUSTRY-CAN-TOUCH-GLOBAL-HIGHS.jpg)
How Indian SaaS Industry Can Touch Global Highs
Over the past decade, “Building from India for the world” has emerged as a powerful paradigm shift that demonstrates the Indian SaaS industry.
![The Changing Face of Stationery Market in India The Changing Face of Stationery Market in India](https://reseuro.magzter.com/100x125/articles/3399/1376147/tte215u7i1689595363951/THE-CHANGING-FACE-OF-STATIONERY-MARKET-IN-INDIA.jpg)
The Changing Face of Stationery Market in India
The growth of the stationery market in India has been boosted by a greater emphasis on education and the emergence of new avenues for creative expressions, such as calligraphy, bullet journaling, hand-lettering and sketching.