BJP chalks out goals for cadres as it steps up prep for LS polls

The BJP leadership has mapped targets for the party cadre, such as enrolling new members, enlisting the support of self-help groups and non-government organisations that work for women and children, and organising conferences or "jan sabhas" for professionals and caste groups, as it begins preparations for the upcoming Lok Sabha elections.

- Smriti Kak Ramachandran

According to BJP functionaries, the contours of the programmes will be finalised at a meeting of morcha (wing) heads with party president JP Nadda on January 6.

"The party's election campaign will be mounted on two pillars, the achievements and leadership of the Narendra Modi government in the last two terms and the promise of building on the foundations laid so far. These morchas have the task of taking that message to the electorate," said a senior party functionary, seeking anonymity.