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Chinese car firm Chery to expand UK operation with fourth brand
February 05, 2026
|The Guardian
The Chinese carmaker Chery is launching a fourth brand in the UK, continuing a push into the British market, where it has rapidly become a major player.
The state-owned company said yesterday it would sell cars under the Lepas brand, which is developing battery and hybrid SUVs aimed at younger families, mainly in Europe.
The decision to add a fourth brand in the UK alongside Chery, Jaecoo and Omoda underlines the firm's efforts to win market share.
Lepas cars will be built initially in China and imported to the UK, which does not have the tariffs imposed by the US and EU, but the government is hopeful it will eventually decide to manufacture cars in Britain.
هذه القصة من طبعة February 05, 2026 من The Guardian.
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