Lincoln-Mercury got in on the pony car act a couple of years after the Mustang launched with the 1967 Mercury Cougar. In its initial guise it was assembled at two of Ford’s factories, the Dearborn Assembly Plant (DAP) up to 1973, within the huge Ford Rouge Centre housing six build facilities and on the West Coast at the San Jose Assembly Plant in Milpitas, California until 1970. Thereafter, Cougar production switched to the Lorain Assembly Plant (LAP) in Ohio until 1997. The brand-new 1967 Mercury Cougar was unveiled to the public on September 30, 1966 and within days Motor Trend magazine made it their Car of the Year.
The Cougar was really the product of a marriage of two of its cars; firstly the Thunderbird, with its image, style and prestige and secondly the Mustang, with its two-door ‘pony car’ sporty persona. However, the Cougar suggested luxury and Mercury made certain of that kudos with an increased price tag over the Mustang, something that never put prospective buyers off. As the Cougar entered the pony car market, Ford’s divisional general manager Frank Zimmerman remarked: “No stable has ever had two active Kentucky winners.” He was correct and the car-buying public loved the first-generation Cougars.
Diese Geschichte stammt aus der August 2021-Ausgabe von Classic American.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der August 2021-Ausgabe von Classic American.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
On your Mark VII
In our sixth instalment of the Continental story, we’re looking at the seventh iteration of the Continental Mark series: the evergreen Mark VII, a powerful, aerodynamic coupe that looks as fresh today as when the covers were first pulled off 37 years ago…
Mercury Cougar
A ‘posh’ Mustang? It could only be the Mercury Cougar …
Chrysler Concept 70X
Safety as a marketing concept for cars? Well, Richard Heseltine reckons we have Ralph Nader to thank for that. This month Richard examines a concept vehicle that was a direct result of the sudden interest in vehicle safety after Nader’s campaigning…
Stock or modified?
Evans debates the merits of keeping your classic in factory condition or adding upgrades to make it more suitable for today’s roads
HEAVY METAL COLLECTION
With a bit of luck we might be able to fly to the US again by the end of the summer. If Los Angeles is on your itinerary, then make sure you include the Petersen Museum for a very special exhibition that’s been extended due to the pandemic. Keith Harman explains why…
Patience is a BARRACUDA 1970 Plymouth Barracuda
We’re often reading about people who have an ideal car in their mind, and who wait decades until that dream becomes a reality. We meet another beautiful dreamer, Tom Aspinall, and his Detroit-inspired dream from Mother Mopar…
1960 Cadillac Sedan De Ville Johnny Cash's CADILLAC?
Country crooner Johnny Cash famously sang about a Cadillac created by a worker at the Cadillac factory – One Piece at a Time – as he, errr… took bits of car home over a period of years to create a car… but was it a ’60 or a ’61 or a…?
1929 Lincoln Limousine NICE JAG MATE!
It’s not often we come across a Gatsby-era luxury car that has been in the UK since the roaring Twenties and with the same owner since 1966! Meet Derek Brown’s magnificent 1929 Model L seven-passenger Limousine…
Remembering The K-Car
Evans looks back to the humble compacts that saved Chrysler…
Idaho Red!
This early 1965 Ford Mustang still looks to be wearing most of its original paint and proves the point: it’s only original once!
