Hold To Reset
Edge|October 2018

Building a new game, a new studio and a new life from the ground up.

Alex Hutchinson
Hold To Reset

So we have finalised our publisher, and therefore our budget and our rough release date, which means we are hiring a community manager – and I am conflicted about it. These days, having someone on board full-time who can communicate with players, bring news back from the battlefield of complaints and issues and bugs, or help your latest trailer find its audience, is crucial. More and more, however, I find the role and its impact on games troubling.

Interfacing too much with your audience during development can make the act of creation an attempt to satisfy a moving, poorly defined series of requests from a possible audience instead of a focused, planned execution of a (hopefully) fresh and coherent idea. Interacting too much with them after release has, we’ve seen elsewhere, created a hell storm of entitlement that has lead directly to deeply unpleasant online forums and generally abusive behaviour between players and toward developers.

Diese Geschichte stammt aus der October 2018-Ausgabe von Edge.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der October 2018-Ausgabe von Edge.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.