A COMPLETE GUIDE TO CHOOSE RIGHT BUSINESS MODEL FOR YOUR START-UP
Small Enterprise|May 2021
Is becoming an entrepreneur your dream? Are you flooded with business ideas? Are you passionate about starting your own business? Then hold on, and think once again. In this competitive world, where about 100 million start-ups launch every year, make sure your business idea fits in the market. The ultimate aim of any business is to generate revenue. The foremost step to be kept in mind before initiating a start-up should be a well-planned business model that provides an overview of your efforts and expectations.
A COMPLETE GUIDE TO CHOOSE RIGHT BUSINESS MODEL FOR YOUR START-UP

Wondering! What exactly a Business Model is?

A business model is a conceptual structure of ideas and process that answers what, why, where, and how about any business idea. It explains what your product intends to do and how it will create value for the customer as well as the company. The complete process and policies of a company are a part of the business model.

Need of a Business Model

Testing the theoretical idea.

Focus on the target market.

Track finances required for the start-up.

Estimate the desired profit.

Forecasting market opportunities and all possible issues.

Components of a Business Model

Who is the Target Customer?

Value delivered to the customer

How to operate the business?

Profitability from the business

Types of Business Models

Different businesses have different business models. A few of them are mentioned below:

Manufacturer – They make finished products from raw material and sell them directly to the customer or middleman. Say; HUL and Godrej.

Distributor – They buy products from manufacturers and resell them. For example Auto dealers.

Retailer – They sell directly to customers. Let’s say; Walmart, Amazon.

Ecommerce – Focuses on selling products by creating a web store on the internet. An example can be Alibaba and eBay.

Subscription – It provides customers with long-term contracts and recurring revenue through repeated purchases. Netflix is an example.

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