A Vivacious Tête-à-Tête: Varun Poddar CEO, VOX Building Products
Surfaces Reporter|January 2019

VOX is a European Company operating in the building material and home furnishing market since 1992. They have 6 high-tech factories located in Europe & Russia, along with a prominent presence across 4 continents and 40 countries. They have recently joined hands with the Poddar Family, the ex-promoters of Ashirvad Pipes, to expand their distribution network in one of their most important markets in India. #SurfacesReporter spoke to Varun Poddar, the CEO of VOX Building Products Pvt Ltd on this partnership, his plans for the Indian market, new product launches and more...

A Vivacious Tête-à-Tête: Varun Poddar CEO, VOX Building Products

Tell us about your association with VoX?

Our family was into pipes with the brand called, Ashirvad Pipes since 1975. In the year 2018, we exit that business and started VOX Building Products Private Limited, in Partnership of VOX – a renowned company operating across 40 countries since last 25 years. They remain to be amongst pioneers in using technology & innovation in plastic building materials. Indeed it made a lot of sense to partner with them. We started testing market from September (2018) with products imported from Europe; our plan is to start local production in India, starting from the first quarter of 2020, not only in India, but across the world.

In a place like India, with varied climatic conditions, what kind of issues do you foresee. And, how prepared are you for the same?

Diese Geschichte stammt aus der January 2019-Ausgabe von Surfaces Reporter.

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Diese Geschichte stammt aus der January 2019-Ausgabe von Surfaces Reporter.

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