"Our vision is a perfect fit for India!"

Larry Cuculic, President and Chief Executive Officer, BWH Hotels, and Ron Pohl, President of International Operations and World Hotels, give us a glimpse into why they think so...

- VINODINI RAO

BWH (Best Western Hotels) is a leading global hospitality enterprise, based in US, comprising three hotel companies WorldHotels, Best Western Hotels & Resorts and SureStay Hotels. The global enterprise boasts approximately 4,300 hotels in over 100 countries and territories worldwide. With 19 unique brands across every chain scale segment, from economy to luxury, BWH Hotels suits the needs of developers and guests in every market as each brand offers its own personality and style.

We catch up with the head honchos - Larry Cuculic, President and Chief Executive Officer, BWH Hotels; and Ron Pohl, President of International Operations and World Hotels in Delhi on their recent visit to India.

In a heart-warming and candid tete-a-tete, the enterprising duo and passionate hoteliers tell us what makes India a key market for Best Western with a focus on growth and middle class expansion - and how their brand vision is a perfect fit for India.

EXCERPTS FROM THE INTERVIEW:

To begin with, our first question: What brings you to India? LC (Larry Cuculic): We're here to immerse ourselves in the culture of India, understand what makes a successful hotel in India, and also to support our master licensee here, Sorrel Hospitality (Atul Jain, CEO, and his team). We want them to know that we are focused on and care about their success. So it's all about learning and supporting