Committed Beyond Memory

Just as how the Oasi Zegna encapsulates the past, present, and future of ZEGNA, four tattoo artists explore how the essence of memories plays an integral role in the pains, pleasures and purpose of their craft.

- Charmaine Tan

Nothing committed to memory is forever. The sliver of a feeling or touch, the echo of a word, gaze or sound, only stays fresh for a fleeting moment. What was once urgent and vivid will eventually fade away into the vast annals of the forgotten, essentially lost to the world until it is — by chance — trigger-pulled back to the present.

Yet, the greatest joy of living stems from making these very memories. Rich, colourful, textured and dynamic experiences that leave us teetering between the two extremities of our emotional spectrums — a sign of life. Whether the intensity of pain or pleasure cements or erases the recollection, the desire for variation will always remain. For those who seek to carry that intensity into their everyday day, searing a visual expression of that onto one’s skin is an age-old solution to consider.