The Leather Story Timeless appeal meets sustainability
Shoes and Accessories|May - June 2023
In an exclusive interview with The Leather Story’s Founder Aditi Kapur Chawla, where she shares her insights on the leather accessory market and what drove her to establish a brand in this niche
CHANDNI KUMAR MEHRA
The Leather Story Timeless appeal meets sustainability

As the visionary behind The Leather Story, can you share your insights on the leather accessory market and what drove you to establish a brand in this niche?

The Indian leather accessories industry is still an untapped and disorganized sector. As an international market professional, I noticed a stark difference in the availability and offering of leather accessories in markets like the UK, USA, Australia, and Germany compared to India. Despite having access to raw materials, state-ofthe-art tanneries, and skilled artisans, India’s retail market needed more options for our consumption. This gap led me to establish The Leather Story.

Tell us how The Leather Story’s exquisite designs and attention to detail cater to the evolving demands of the leather accessory market.

We create solutions and listen to our customers to make their busy lives more organized and accessible. We challenge ourselves to develop innovative designs, and after a rigorous development process, we send prototypes to selected customers for user trials that ensure that our products are stylish, functional, and loved by our customers.

Diese Geschichte stammt aus der May - June 2023-Ausgabe von Shoes and Accessories.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der May - June 2023-Ausgabe von Shoes and Accessories.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

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