This story comes to you from outer space. No, not the space above the outer reaches of our atmosphere. Even the uncharted territory that Artemis 1 will be exploring will not cover the distance. You have to go quite a bit farther than this, past the moon and indeed all the planets of our solar system. One might even say that this story comes the very edge of the galaxy, where the forces of gravity and dark energy reign supreme. This seemed to be the idea that Bell & Ross had, when it came to the regional launch in Kuala Lumpur, Malaysia, of the BR-X5 watch the latest wonder from the Swiss watchmaker and French brand.
Space and time were the literal themes for the launch event, held at Level 57 of the Exchange 106 in heart of the city in November. Now we know what you are thinking, or rather we can hazard a guess, with regards to the choice of metaphors here: this new watch is destined to be amongst the brightest stars in the firmament of fine watchmaking. The launch event took this idea and made it palpable, with direct appeals to all five of our senses (a play on the X5 name). It even kicked off with a very particular sort of scent - outer space has a smell after all, although it is too complicated to get into here.
Well, if you did entertain 'watch-of-destiny' ideas you are not entirely wrong because the BR-X5 does indeed represent a new high for Bell & Ross. We will have more to say about this watch shortly, and we have already done so online, at Luxuo.com. The short of it is this: the new automatic calibre BR-CAL.323 was built by Kenissi for Bell & Ross, and the BR-X5 is part of the core collection.
MOVING ON UP
Diese Geschichte stammt aus der Issue 67-Ausgabe von WOW Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der Issue 67-Ausgabe von WOW Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Hand-Finished Ceramic
Once thought impossible, Blancpain demonstrates how to bring handcraftsmanship to ceramic cases and bracelets with the Fifty Fathoms Bathyscaphe Quantième Complet Phases de lune 5054
Quanta Of Time
Just as hours, minutes and seconds are quanta of time, so too are days, weeks, months and years. We finally explore the story of the perpetual calendar in particular, in a year that invites such ruminations
Twice Upon A Time
The world's greatest double tourbillon wristwatch, the Breguet Classique 5345 Quai de L'horloge is back, with new hand-finishing touches
Coming In Thin
Bvigari’s releases for 2024 continue to stun the watch world with its trail-blazing innovation and sublime artistry
Light The Night
Luminox celebrates 35 years of existence by drawing on its heritage in the realms of the air, land and sea
New Frontiers
The outgoing CEO of TAG Heuer Julien Tornare shares his management style and values. No doubt these will remain consistent in his new role as Hublot CEO, just as they were in his Zenith tenure
Delighting To Surprise
Tissot CEO Sylvain Dolla weighs in on the novelties of 2024
Machine Learning
The mechanical calendar has been perfected over the last 100 years; it remains a challenge that invites multiple watchmaking and engineering approaches. We get into the nuts and bolts of how the perpetual calendar gets the job done
Expedition Hublot
A peek into the manufacture at Hublot reveals the amount of intricacies and technology behind the often quirky watches
STRUCTURAL STYLE
Parmigiani Fleurier CEO Guido Terreni explains the logic of the new Toric collection and takes us through his thoughts on style and elegance
