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MAN OF THE HOUR
Tatler Malaysia
|August 2024
Beautiful Destinations founder Jeremy Jauncey talks about his first experience with culture shock, the undeniable power of social media, and his upcoming role as co-chair for the Tatler Best of Asia event
When it comes to travel, Jeremy Jauncey was a late bloomer. He had spent his life on a farm in rural Scotland until, at 18 years old, he was offered an opportunity to play elite level rugby in New Zealand.
But first, he had a layover in Singapore.
“I remember being at Changi Airport for the first time. I had never seen an airport that big—I was blown away,” Jauncey recalls. “I was looking at the arrivals board, seeing all of the flights coming in from Italy, from Australia—all these places that had never been on my radar. I remember thinking, ‘I have not seen any of the world. I haven’t experienced any of this.’ I felt like I was missing out.”
Stepping out of the airport that day only magnified these feelings as he wandered around the Lion City, observing an atmosphere and way of life that was completely different to what he’d known. “Going into hawker centres and eating street food—just eating on the streets with people—was not something that we really do in Scotland, and certainly not on a farm in the middle of nowhere,” he says with a laugh. “That was a huge cultural shock for me, but in a really positive way because it was so vibrant, so lively.” Chasing that feeling of awe is something Jauncey has since carved into a—very successful—career. In 2012, he founded Beautiful Destinations, one of the most popular and influential online travel platforms today.

This story is from the August 2024 edition of Tatler Malaysia.
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