Enduring Love
Business Traveler|April/May 2021
It’s easy to see why Barbados has long been favored as an escape to the sun
By James Henderson
Enduring Love

Drop a regular Caribbean traveler blindfolded onto an island and they will know which one they are on. Each has its own distinctive traits and atmosphere. Barbados has a gentler landscape than the raging Windwards (Dominica and Grenada among them) and a slightly balmier climate, with some 3,000 hours of sunshine each year.

The island is entirely coral-based, giving it more of the Caribbean’s white sand and lustrous blue sea. And the Bajans are extremely welcoming – gracious and polite, even a mite reserved (for the Caribbean, that is). The island has always had a special place in sun-seekers’ hearts. So how did this come about?

Thanks in part to its uninterrupted 340-year connection with the British Empire, and currently, the Commonwealth, Barbados became a natural choice for English-speaking travelers. The advent of leisure travel in the 20th century – a trend that started with the banana boats to Jamaica – saw the likes of JP Morgan, William Randolph Hearst, Bette Davis and Errol Flynn making the trek to the island.

Beach hotels began to appear on the now famous west coast in the 1960s and island regulars built their villas, many of which were decorated by stage designer Oliver Messel. A winter social whirl began. Visitors would stay a month or two, avoiding the cold weather.

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