Sorbet franchisee Kate Holahan went from corporate employee in 2015 to owning two franchise locations in just over two years. By September 2017, she had launched a new location, acquired new clients and was learning something new every day. It took a few learning curves and partnering with the right bank to lead her to successfully running her Sorbet and Sorbet Man stores at Benmore Shopping Centre in Sandton.
Q What were you doing before becoming a Sorbet franchisee?
I was in the marketing department of a corporate IT company. The long hours and the pressure made me realise I needed a lifestyle change.
Q What drew you to franchising?
It was purely because of the backing you receive. Franchising offers better support systems than going into entrepreneurship on your own. Everything is structured and ready for you to run.
Q Why did you choose to invest in Sorbet?
I had been a Sorbet guest for a couple of years and admired the company’s culture and service. I knew it would be an amazing brand to be a part of.
Q What have some of the challenges of operating a Sorbet outlet been?
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