ODEL is a name synonymous with fashion and lifestyle in Sri Lanka. The brand’s new look and feel at its store in One Galle Face Mall, Colombo, has many unique aspects to its credit. The store, designed by German design agency blocher partners, encompasses a total of 3 floors, spanning 52,000 square feet of retail space.
Beauty as a category is the highlight of the store, with the fragrances, cosmetics and skincare sections stocking a host of fresh international brands. Talking about the special design features of the store, Nalaka Rambukpota, General Manager, ODEL, says, “We introduced Lamela feature on the wall which is something unique. There are also different textures on the wall. Besides, the home department has come out really well. The overall look and feel of the store is great.”
Partners in progress
Beyond the store design, what is also interesting about this store project is the involvement of multiple Indian suppliers for the fixtures and lighting. The fixture aspect, in particular, is an interesting example of two different manufacturing companies coming together for a single international project and achieving smooth and speedy execution.
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Esta historia es de la edición February 2020 de Visual Merchandising and Retail Design.
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