STARZPLAY, the subscription video on demand (SVOD) service, has utilised its inhouse technology, by providing its managed service that encompasses the STARZPLAY Connect Platform - to mark the successful launch of Lionsgate Play, a premium entertainment service in India. Developed by STARZPLAY, the STARZPLAY Connect platform enables the delivery of subscription management, billing, content management, video content delivery, and connected devices.
This demonstrates the cutting-edge capabilities of STARZPLAY, not only in delivering SVOD services, but also in developing advanced technology that helps push the boundaries of online video entertainment. This deal firmly positions STARZPLAY in the online entertainment business, with a comprehensive understanding of the consumer-oriented and technical considerations essential to delivering a seamless OTT SVOD experience. Highly flexible, with the ability to configure for emerging markets, STARZPLAY Connect is an end-to-end solution that is easily scalable to reach large markets. STARZPLAY has the ability to deliver the service with a complete marketing tech stack for its clients, to successfully launch and operate premium entertainment services seamlessly.
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