Van Heusen launches sub-brand ‘Denim Labs', signs actor Jacqueline Fernandez as brand ambassador
Apparel|May 2021
Aditya Birla Fashion and Retail (ABFRL)-owned brand Van Heusen has launched its new subbrand ‘Denim Labs’ and signed Bollywood actor Jacqueline Fernandez as the brand ambassador.
Van Heusen launches sub-brand ‘Denim Labs', signs actor Jacqueline Fernandez as brand ambassador

Esta historia es de la edición May 2021 de Apparel.

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MÁS HISTORIAS DE APPARELVer todo
All About Dressing As You Want
Apparel

All About Dressing As You Want

A. Das uncovers the current trend which is all about dressing as you want. Easy, over-sized, baggy fits and unstructured cuts are ruling every wardrobe.

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January 2022
Online Shopping Likely To Reach $1.2 Trillion By 2025
Apparel

Online Shopping Likely To Reach $1.2 Trillion By 2025

Market Watch

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1 min  |
January 2022
Weaving A Sustainable Future
Apparel

Weaving A Sustainable Future

Brinda Gill talks to Ashita Singhal, awardwinning weaver, designer and social entrepreneur, and founder, Paiwand Studio, who is committed to converting textile waste into new, meaningful textiles.

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6 minutos  |
January 2022
Summer of 2022
Apparel

Summer of 2022

Heer Kothari walks our eager onlookers through the runways of New York, Milan and Paris, exploring the nuance of summer styling for men in 2022

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4 minutos  |
January 2022
Journeying for the Joth
Apparel

Journeying for the Joth

Brinda Gill drafts the interesting journey of Vinay Narkar, a textile designer and revivalist based in Solapur, spared no effort in the pursuit of joth, one of the lost weaves of Maharashtra, and reviving it.

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8 minutos  |
January 2022
Go Digital - Get Organised Reshamandi Style!
Apparel

Go Digital - Get Organised Reshamandi Style!

Heer Kothari explores India’s first and largest market-place, digitising the natural textile supply chain. It is a full stack ecosystem in the form of a super app, starting from farm to fashion.

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4 minutos  |
January 2022
Erotissch – Stitching differently
Apparel

Erotissch – Stitching differently

Chitra Balasubramaniam explores Erotissch, a brand by women for women, based on the concept of ‘Bed to street wear'.

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3 minutos  |
January 2022
Colourful Fable
Apparel

Colourful Fable

A. DAS interviews Karan Torani to find out the inspiration behind the designs of his label Torani and his thoughts on it being widely welcomed and connected well.

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5 minutos  |
January 2022
Going #PLUS
Apparel

Going #PLUS

Heer Kothari explores the growth of the Plus Size apparel segment in India.

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4 minutos  |
December 2021
Endorsing Desi Oon
Apparel

Endorsing Desi Oon

Brinda Gill discovers India’s indigenous wools, locally called Desi Oon, which hold potential for use in the apparel industry

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December 2021