WIND BACK

It is always a challenge to defy long-standing public perception, but for LA Aguinaldo and Marlon Stöckinger, their recent shifts in business could write new descriptors under their names in the annals of history

- KRISTOFF SISON

The world as we know it is governed by nature’s abundant inevitabilities. Every morning, just as it has always been, the sun rises in the east and sets in the west. On good days, we wake up to the sight of a blue sky and the scent of dew on the grass at morn. As night falls, we bask under the faint glow from a moon that has hovered over our planet for millennia.

But if past cataclysmic occurrences and the feverish recent times have taught us something, it’s that nothing in this world is quite certain. The habitual experience of waking up to a blue sky can instantly change to become a deep amber from forest fires, or a gray blanket of soot from a volcanic eruption. Seasons stay within its yearly course, but the changing human behavior has slowly shifted them into their own unruly and unpredictable nature.

However, the only inevitability today happens to be the flow of time. The length of a second does not differ based on altered physical or astronomical conditions. In fact, our daily life is anchored on the organization of time: figuring out if your breakfast sunny-side up is cooked, scheduling your next online meeting, and deciding whether you should watch a 30-minute episode or a 90-minute movie. Indeed, time flows alongside life itself–indestructible, inescapable, irreversible. But what if we can reach over to our wrists, wind back the hands of a watch, and just live differently–to just be someone else for a change.